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7 reasons journalists make the best content marketers

Content marketing is all about telling stories, and if there’s one thing that journalists are good at, it’s telling stories. But it doesn’t end there – journalists bring a …

5 critical tips for writing strong business headlines

One of the hardest parts of writing an article is the headline. A vast proportion of journalists and bloggers agree, and rightly so. The headline is unquestionably a key feature of…

3 steps for refining and tightening your copy

Not everyone can be a great writer. But everyone can work to improve their writing.Whether you write for a living, or just in your day-to-day life, these 3 simple tips could help y…

Seven ways to create intelligent blog content: A WEF case st…

Content Marketing in Action: Fast Turnaround Video news

One of our core content marketing products is fast-turnaround news video from corporate events. As former television journalists we find it a simple and effective way to deliver ou…

Content marketing in action: event reporting

One of our core content marketing products is fast-turnaround news video from corporate events. As former television journalists we find it a simple and effective way to deliver ou…

7 uses for hashtags in your corporate social media

So, you’re doing well with your first forays into corporate social media, but you are struggling to develop and institute a hashtag strategy. More importantly, no-one can really …